After more than a year of waiting and countless attempts to contact Apple, we believe that a new initiative by Apple may be a step in the right direction. The right direction for our native VoiceCentral app, sure, but more importantly the right direction for developer relations as a whole. It seems like Apple is really making an effort here and we applaud them.
There were many articles last week dissecting Apple’s new guidelines and their new App Review Board, but we received our own first hand evidence on Friday.
Since being removed from the store over a year ago, we resubmitted VoiceCentral and spent the entire time in “In Review” purgatory. Then late on Friday, out of the blue, we received a rejection notice from Apple!
iTunes Connect view before the update:
Now normally a rejection notice is not something to get excited about, but considering the last status update we had was a random confirmation in December that we were still “In Review” – we’ll take it!
Most importantly, this was a rejection notice with very specific feedback on why it was rejected and what actions we could take. It is very refreshing compared to the level of detail we were able to obtain last July (and not to mention the ongoing radio silence that endured until now). All that aside, if this is an indication of a new kinder, gentler, more informative Apple then we are unabashed fans! (again)
We still believe that our innovative HTML5 Black Swan version is even better than our original native app, but assuming we will have a chance to re-enter the App Store, we will be excited to do so.